OUR APPROACH
Circular Design Principles:
Our design philosophy works in a more circular design structure, ensuring that our fabrics and wallpapers are crafted to the highest standards to extend their lifespan. By prioritising durability and timelessness, we aim to keep our fabrics and wallpapers in use for longer, therefore reducing waste.
Natural, Biodegradable Materials:
We use biodegradable, natural fibres wherever possible. Linen, for example is celebrated for its low water consumption and biodegradability and features prominently in our collections.
Timeless Design Over Trend-Driven Production:
Our collections are deliberately small and timeless, designed to be layered with past and future Blithfield designs. We focus on creating pieces that transcend trends, encouraging longevity over fast consumption.
Low-Impact Production:
We produce in small runs and to order, significantly reducing waste and overproduction.
Social Responsibility:
Sustainability is also about people. We are proud to support initiatives like Fine Cell Work, contributing to rebuilding the lives of prisoners through meaningful employment and skill development.